Compassion is in fashion

  NEW YORK, 15 June 2012 / PRNewswire / - Nine West, the ultimate destination for fashionistas,

has partnered with Kelly Cutrone, brand ambassador of the newly appointed culture and noise, CEO

and founder of Revolution Public Relations Company, the New York Times bestselling author, judge

of Next Top American model and television personality is widely recognized, and Elizabeth Arden

Red Door Spa to support young women through the power of transformation.

Given the current economic environment and the use of the large platform of Social Media

Facebook, Nine West has the program that you give as a way back Prom'd were created and the

provision of a high school prom experience happiness for life. Participants will be entered to

win a complete makeover prom Kelly Cutrone with some surprises along the way.

Competitor DiCesare of Newburgh Free Academy Rachel, in the middle of Orange County, New York,

participated in the competition with nine reasons why they and their classmates will be made at

their prom. Rachel found her voice and the incentive to always follow their dreams by overcoming

an obstacle childhood, was one of those dreams, go to the prom. His honest answer to be insured

as a winner. Second reason for Rachel to win the makeover was: "I wanted to look even more like a

princess on my prom night and perhaps a chance to shine." This young girl wants to earn were

about to become reality.

After the competition, Facebook, Cutrone appeared unannounced at Rachel's school, located just

off Highway 9, 6 June, to surprise Rachel and her 10 classmates with the big news. Nine West

dresses custom made available from their team home workshop designed for each individual winner.

The girls dresses were designed with rich fabrics of silk satin, lace and chiffon. In addition,

Nine West shoes, handbags and jewelry specially selected to complement each individual looks for

girls donated. Cutrone also stretched out his hand to Elizabeth Arden Red Door Spa, which created

and donated make-up palettes for each winner, and specialists in hair and makeup were adjusted

ready to develop individual looks for each girl.

Richard Dickson, President and CEO of the company brand within the group Jones said. "Nine West

is proud to give back, through the power of fashion as a way to switch in partnership with Kelly

and Elizabeth Cutrone Arden Red Door Spa, we hope the impact of these efforts will inspire other

young women find their voice. "

Kelly Cutrone, Ambassador of Culture Nine West and noise, said: "There are many memorable images

of steps that may come up in life, and dancing is definitely one of them, these photos are the

ones that we look back, and I wanted to help. the empowerment of young women from Newburgh Free

Academy, through the magic of fashion and beauty. I loved it, a part of such an initiative with

my friends at Nine West and Elizabeth Arden Red Door Spa. Together we have made a difference. "

Rachel and her classmates were given a lesson in etiquette and style, led by Cutrone. Cutrone

began with the doctrine that girls dresses an important tool that allows to use to their

advantage. The girls learned how to accessorize sitting, walking in heels and a dress, and how to

properly accept a gift bag. The guidance provided girls with tips that will stay with them for

years to come.

In addition to Nine West, tailored clothes and accessories to accompany the dance, the girls took

home a gift bag that included the book by internationally renowned documentary photographer Mary

Ellen Mark prom, the latest beauty products from Elizabeth Arden, a journal, to document their

journey and a special mini-survival kit with all the essential day to ensure they are ready for

the big day!

More Nine West: a fan of Nine West on Facebook for exclusive discounts and giveawaysFollow @ Nine

West on Twitter for the latest from New WestFollow Get @ NineWestPRGals on Twitter for updates

directly from Nine West PR Team

About the Jones Group Inc. The Jones Group Inc. (www.jonesgroupinc.com) is a global leader in

developing, marketing and sales of over 35 brands with expertise in product development, apparel,

shoes, jeans, jewelry and handbags. The Jones Group has a reputation for innovation, excellence

in quality and value, operational execution and talent. The company also markets directly to

consumers through specialty retailers and brand outlet stores and its e-commerce sites.

The company is internationally recognized brands and licensing agreements (L): Nine West, Jones

New York, Anne Klein, Kurt Geiger, Rachel Roy (L), Robert Rodriguez, Robbi & Nikki, Stuart

Weitzman, B Brian Atwood (L), Boutique 9, Easy Spirit, Carvela, Gloria Vanderbilt, lei,

Bandolino, Enzo Angiolini, Nine & Co., GLO, Joan & David, Miss KG, Jones Apparel, Kasper, Energy,

Evan-Picone, the suit, Mootsies Tootsies, Grane Erika, Napier, Jessica Simpson (L), Sam & Libby,

Givenchy (L), Judith Jack, Albert Nipon, Pappagallo, Rafe (L) and C & T Costello Tagliapietra

(L).